Chinese Delegation will have First Presence at Gamescom 2012, notably the largest yearly gaming expo in Europe. This press release gives full mention of Chinese Government encouraging game design and export to other countries, despite China’s closed-in nature. Should a full-scale operation commence from the Multi-Billion Dollar Chinese Gaming Industry, a lot of alien content could be reaching gamers’ hands soon worldwide.
Given how addictive Chinese games can be, mixed with political tension, it will be interesting to see the US market response, should these deals extend West.
Check out the Full Press Release directly from Beijing: “BEIJING–(BUSINESS WIRE)–Dozens of China’s leading game enterprises will for the first time unite as the Chinese delegation to join in Gamescom in Germany, the most influential game exhibition in Europe.
The Chinese game enterprises delegation, the first of its kind heading for Europe, was initiated and approved by the Administration of Press and Publication of China, and organized by the Foreign Trade Development Bureau of China’s Ministry of Commerce and Howell International Trade Fair Ltd.
China’s game market boasting a sales revenue of $7 billion in 2011 has not only kept an amazing annual growth of more than 30%, but also raised a group of capable local game enterprises. Leveraging their domestic profits, these enterprises have enhanced their research, development and design strengths so as to compete with the international counterparts.
Many Chinese game enterprises are no more satisfied with their domestic gains and are eyeing overseas expansion, which is well noted by the Chinese government that has been encouraging game innovation and export for years. It is known that the Administration of Press and Publication of China and Foreign Trade Development Bureau of the Ministry of Commerce will provide subsidies for eligible members of the Chinese delegation.
The co-organizer Howell International Trade Fair is also a major organizer of ChinaJoy, one of the leading game expo, which could be regarded as a strong endorsement for the professionalism of the Chinese delegation.”
Editor’s Note: RealGamerNewZ has moved web servers, some older posts can no longer be commented on and have been preserved without their images. Thank you for your understanding in this matter. This article was written by Jon Ireson on 20120507 and was last modified on 20120507 .